Tuesday, July 3, 2007
Kim Tae Hee dazzles the Taiwanese with her SHINE, the cellphones are a hot buy, selling 20000 [July 03, 2007]
Kim Tae Hee is the face of LG Shine cellphones, the CF is under heavy rotation on tv, with her saying her line, 'Let's shine!' causing quite a stir. The cellphone under her effect, has been a redhot buy in Taiwan, selling 20000 in 2 months. She's the 'cellphone queen' in Taiwan.
She is the muse of LG cellphone CFs. In last year's 'chocolate' CF, she's sitting most adorably in the couch, sweetly chiming, 'I chocolate you!' That cellphone model sold 100, 000 since last May, 20000 more than the projected 80000 by the manufacturer.
She's still the spokeperson for 'Shine' this year, in the CFs in Korea, she's teamed up with Kang Dong Won, in the CFs in China, Hong Kong and Taiwan, she's romancing with Hyun Bin, both picking up the role as the faces for the huge Chinese market.
In the CF, she acted with Hyun Bin as lovers in a fit, wrapped up in upbeat music, attracting consumers to dish out their wallets. The cellphone was introduced to the Taiwan market since April, average sales hit 10000 per month, and have sold an amazing 20000 up till now.
The speaker for LG mentioned, Kim Tae Hee is very effective as a CF spokeperson, she wishes she can invite Kim Tae Hee and Hyun Bin over to Taiwan for a promo at the end of the year, the sales will certainly increase.
There are many spokepersons for Samsung, including Beyonce, Jeon Ji Hyeon and Kwon Sang Woo, their CFs are also widely seen on TV. Amongst them, Kwon Sang Woo has the largest impact, D528, the cellphone he's promoting, has sales of up to 100000 since introduced last May, his advertising prowess is comparable to Kim Tae Hee.
article source (in chinese): 1-apple +
http://kim-taehee.blogspot.com/2007/07/kim...e-with-her.htmltranslation credit mookie @ soompi hyun bin thread
Posted by -stranded- at 7/03/2007 10:18:00 AM
Labels: CF-LG, News, Taiwan