Publishing date 2009-07-14

Have you ever seen these kind of girls on television, or even on your streets? Ever wondered about them?
Well, to answer your questions, the girls above, or even any that resembles them, are mostly called ageha girls. Ageha is a word that is widely used amongst teenage girls in Japan, and despite the fact that it means snobby and needs high maintainence, most ageha girls aren't snobby at all.

Image from here
Ageha has been quite a trend in Japan lately, and girls whom follow this fashion mostly have a desire to act and dress like a Princess. From head to toe, they dress like the most perfect princess, and most of the time, spend almost 4 hours or more just getting ready for the day in the morning! Just imagine what time they would need to wake up, just to prepare. However, these girls like to be treated well, and they exude elegence from every pore.

Front cover of Koakuma Ageha
here
One of the magazines prominently featuring these Ageha styles in Japan, is a magazine known as Koakuma Ageha. Koakuma generally means 'little devil', and its pages are filled to brim with hairstyles, makeup and manicure techniques, as well as dresses and accessories catered specially for girls who wish to be an Ageha.

The 'hime-kei'(princess-like) style
Image found here
There are many different types of 'ageha' actually. Not only is there the most prominently viewed hime-kei, the princess-type fashion, but there is also styles like mote-kei, which translates to being attractive, as well as aisare-kei, the endearing type. However, all the different styles and types have mostly the same basis for all age-jo, a term used for all ageha girls, usually have dyed blond haired puffed up at the crown of their head, with its curly locks hanging at its side. The size of their eyes are exaggerated, and eye-make up is an important factor when it comes to being an ageha. Color contact lenses are also very favored, and age-jo's are usually glamorous from the head to the tip of their toes.

Image from here

However, these ageha girls not only decorate themselves to an overbearing point, but they also adorn their accessories such as phones, and even mint boxes and bento boxes, with rhinestones and motifs.

Image from Strapya

From their phones, bento boxes, combs, and toothbrushes and camera, to even the heels they used to go out, as well as their mint boxes, everything in possession of an ageha are usually well covered and decorated in rhinestone, and motifs such as garish flowers and various accessories will be added in. Even their nails are not spared, and the ageha girls are well known to spend hours just to decorate their items.
Fairy-tale-like stories probably plays a huge part in each ageha girls. Childhood fantasies of dressing up like a princess and finding your happy ever after with a Prince Charming clearly comes in play. Yet despite the amount of time, effort and cash spent in dressing up themselves, there is no denying the fact that these age-jo girls widely found in Japan are indeed, very very pretty.
Source: Mostly found from here, and here.
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